The Sparkroom Enrollment Marketing Automation Suite provides a centralized platform that allows higher education marketers to easily manage their online marketing activities, while implementing industry-leading best practices – including automated lead capture, scrubbing and delivery, vendor management, media planning, lead scoring, lead nurturing, and powerful end-to-end performance analysis of all of direct response channels.  With Sparkroom’s unified view of marketing performance, you can understand the performance of every lead regardless of the channel, immediately improve the effectiveness of your marketing spend, and turn more leads into students.

Tags: Canada, enrollment marketing, lead analytics, Lead Generation, Lead Management, nurturing, Ontario, scoring